Marketing Directors’ FAQ for Hiring a Commercial Photographer

1) Style, Specialization & Understanding Your Brand

Q: Can you describe your photography style?
St Louis Photographers delivers clean, controlled, and brand-driven visuals. From candid corporate portraits to highly stylized product images, lighting, composition, and color are carefully matched to your brand guidelines to maintain consistency across campaigns.

Q: Do you have experience in my category?
Yes. St Louis Photographers specializes in corporate, product, food, architectural, industrial, and event photography. They regularly work with marketing teams across multiple industries and can provide portfolio examples relevant to your project.

Q: How do you learn our brand and audience before a shoot?
Pre-production focuses on strategy first. The team reviews your goals, brand identity, and audience expectations, then develops detailed shot plans, storyboards, and set designs. Deliverables are created to work across web, print, and social platforms for maximum ROI.

Q: Can you show a relevant portfolio?
Yes. Their portfolio spans corporate events, professional portraits, product campaigns, and branded content for marketing and advertising. Industry-specific samples are available on request.


2) Logistics, Process & Deliverables

Q: What’s your process, end-to-end?
The studio manages the entire workflow:

  • Discovery and briefing
  • Shot list and storyboard planning
  • Location scouting and permitting
  • Full-service production (studio or on location)
  • Editing and retouching
  • Final delivery in multiple formats

Q: What’s your turnaround time?
Standard turnaround for final edited images is about two weeks, with expedited delivery available for urgent campaigns.

Q: What exactly do we receive, and in what formats?
You’ll receive high-resolution master files for print and optimized formats for digital platforms. Exact image counts, cropping options, and deliverable specs are defined in advance to align with campaign needs.

Q: What’s your editing and post-production approach?
All final images are edited and retouched to match your brand’s visual tone. Advanced AI-assisted workflows ensure color accuracy, faster delivery, and consistent quality across all assets.


3) Usage Rights & Licensing

Q: What usage rights are included?
Professional commercial photographers typically retain copyright and grant clients licensing rights for agreed-upon uses. These can be customized by medium, geography, and duration to fit your campaign strategy.

Q: Can we get a full copyright buyout?
Yes. Full copyright transfers or unlimited usage licenses are available at an additional cost, giving you complete ownership and perpetual rights to the images.


4) Pricing & Budget Control

Q: How is pricing structured?
Pricing is project-based and determined by the scope of work. Estimates include:

  • Creative fees
  • Licensing
  • Studio or location costs
  • Assistants, crew, and talent (if needed)
  • Equipment and props
  • Editing and retouching

Q: What’s included in the fee?
The full estimate details everything covered, including pre-production, shoot day services, post-production, and deliverables. Additional options like advanced compositing or multi-format video editing can be added if needed.

Q: Are there extra costs to watch for?
Potential add-ons include travel, permits, overtime, model fees, custom sets, and additional editing rounds. All costs are discussed upfront so there are no surprises.


5) Professionalism & Collaboration

Q: Do you use a contract?
Yes. Every project is backed by a formal agreement outlining scope, deliverables, timelines, usage rights, and payment terms to protect both parties.

Q: Are you insured?
Yes. St Louis Photographers carries full insurance and provides certificates when required for specific locations or venues. Licensed and insured drone services are also available.

Q: Can you provide references or testimonials?
Yes. Client references and testimonials are available upon request. With decades of experience serving marketing directors and agencies, their reputation reflects quality, reliability, and collaboration.

Q: Do you bring a team or recommend one?
Yes. The studio can provide or coordinate assistants, stylists, makeup artists, models, and additional crew as needed. For large-scale campaigns, they handle production logistics end-to-end.


Quick Checklist for Marketing Directors

  • Provide brand guidelines and mood boards
  • Define deliverables, formats, and orientations in advance
  • Request a clear licensing and usage grid
  • Review production plans for studio/location, permits, and insurance
  • Confirm post-production levels, color standards, and file specs
  • Establish timelines and proofing dates early

Why Marketing Teams Choose St Louis Photographers

St Louis Photographers offers a full-service, brand-focused approach built to support marketing directors and creative teams. They combine studio and on-location capabilities with advanced editing, licensed drone work, and AI-powered workflows to deliver versatile, high-quality assets. Every project is designed to create visuals that align with your brand, resonate with your audience, and drive measurable results.

stlouisphotos@gmail.com

314-913-5626

Best Ways to Make Your Products Look Their Best on Camera

When it comes to showcasing your products through photography and video, presentation is everything. A well-crafted image can elevate your brand, drive customer engagement, and increase sales. On the other hand, even a fantastic product can falter if it’s poorly lit, awkwardly composed, or misrepresented visually. As experienced professionals at St Louis Photographers, we understand what it takes to bring your products to life on camera — whether for websites, catalogs, social media, or broadcast.

In this article, we’ll cover the best strategies to ensure your products look their absolute best on camera, setting the stage for business success.

1. Understand Your Brand Aesthetic

Before a single shot is taken, it’s critical to define the look and feel you want your product images to communicate. Is your brand sleek and modern? Warm and handmade? Luxurious and refined? Every visual choice — lighting, background, color palette, angle — should support this narrative.

Tip: Consistency across all product images strengthens brand identity and builds trust with your audience.

2. Master the Lighting

Lighting can make or break a product photo. Harsh shadows, blown highlights, or flat illumination can all diminish the appeal of even the most beautiful products. Professional lighting setups — whether softboxes, umbrellas, reflectors, or even carefully planned natural light — are key.

  • Soft, diffused lighting brings out product details without harsh reflections.
  • Directional lighting can add depth and texture, making materials like leather, metal, or fabric pop.
  • Specialty lighting techniques, such as backlighting or edge lighting, can highlight shape and form for a dramatic effect.

3. Use Proper Styling and Set Design

Styling a product shoot is more than just placing an item in front of a camera. Backgrounds, props, and even the setting need to complement — not overpower — the product.

  • Neutral backgrounds (like white, black, or muted tones) keep the focus on the product.
  • Lifestyle environments (like a cozy living room for a furniture piece) help customers visualize real-world use.
  • Careful prop selection enhances without distracting — a strategically placed item can tell a story about your brand.

Our private studio at St Louis Photographers is perfectly suited for creating custom, styled sets that match your brand’s story.

4. Focus on the Details

High-resolution cameras, macro lenses, and meticulous editing reveal the fine details of your products — but you must prepare for this close scrutiny.

  • Polish and prep your products beforehand: dust, fingerprints, wrinkles, and imperfections will show up.
  • Highlight craftsmanship by focusing in on textures, stitches, grains, or finishing touches.
  • Use sharp focus where it matters most, while allowing some areas to softly blur (a technique called shallow depth of field) to draw the eye.

5. Get Creative with Angles and Composition

Don’t just stick to the front view. Different perspectives can reveal new dimensions of a product and captivate viewers.

  • Low angles can make a product feel larger or more powerful.
  • Close-up shots can emphasize quality and texture.
  • Dynamic compositions (like diagonal lines or asymmetry) can add energy and sophistication.

At St Louis Photographers, we use cinematic composition techniques to make your product the true hero of the frame.

6. Post-Production is Essential

Even a well-shot product image benefits from expert post-production. Color correction, retouching, and background cleanup ensure that your final images are polished, consistent, and professional.

Our editing team at St Louis Photographers is highly skilled in Adobe Photoshop, Lightroom, Premiere, and other industry-standard software, as well as the latest AI-driven post-production tools to streamline quality enhancements.

7. Incorporate Video for Dynamic Product Showcases

Video is one of the fastest-growing content types for product marketing. A short, engaging product video can show usage, demonstrate scale, and create emotional connection far better than a static image alone.

We provide full-service video production — including licensed drone filming — to bring dynamic, engaging movement to your product marketing campaigns.


Why Choose St Louis Photographers?

Since 1982, St Louis Photographers has been a trusted partner to businesses, marketing firms, and creative agencies throughout the St. Louis area. We are a full-service commercial photography and video production company offering:

  • Studio and location photography and videography
  • Expert editing and post-production services
  • Licensed and insured drone operations, including indoor flight
  • Customizable productions for all types of media needs
  • AI-driven enhancements for faster, smarter media services
  • Private studio lighting setups ideal for product shoots, small productions, and interviews
  • Access to a fully equipped studio large enough to build custom prop sets

Our team has the experience, equipment, and creativity to ensure successful image acquisition that aligns with your brand’s goals. From initial concept through final delivery, we work seamlessly with you to create stunning photography and video assets that make your brand — and your products — shine.

Ready to elevate your product imagery? Contact St Louis Photographers today and let’s bring your vision to life.


stlouisphotos@gmail.com

314-913-5626

Excelling in Commercial Photography: Your Ultimate Choice for Creative Imagery

At St. Louis Corporate Photographers, we take pride in our extensive experience and commitment to excellence in the field of commercial photography. As a full-service professional photography company, we offer a wide range of photography services that cater to the diverse needs of businesses and organizations. Whether it’s product photography, corporate headshots, lifestyle imagery, or any other commercial photography service, we have the right equipment, creative crew, and service expertise to deliver impactful creative imagery. In this comprehensive article, we will delve into the various types of commercial photography commonly requested by businesses and explain how our team excels in each of these areas.

Repurpose your photography and video content across various platforms and formats to gain more traction and engagement.

1. Product Photography

Product photography is the cornerstone of e-commerce and retail businesses. High-quality images of your products can make or break your online sales. At St. Louis Corporate Photographers, we understand the significance of presenting your products in the best possible light. Our experienced photographers excel in capturing the details, textures, and features of your products, ensuring that they look appealing and enticing to potential customers.

Our studio is equipped with state-of-the-art lighting, backdrops, and props to create the perfect setting for your products. Whether you need clean and minimalist product shots or lifestyle images that tell a story, we have the expertise to deliver exceptional results.

2. Corporate Headshots

Professional headshots are essential for any business. They serve as the face of your company and contribute to building trust and credibility with your audience. At St. Louis Corporate Photographers, we specialize in capturing corporate headshots that reflect your brand’s professionalism and personality.

Our photographers are skilled at putting your subjects at ease, resulting in natural and confident expressions. Whether you need headshots for your website, social media profiles, or marketing materials, we ensure that each image conveys the right message and leaves a lasting impression.

3. Lifestyle Photography

Lifestyle photography has gained immense popularity in recent years. It involves showcasing your products or services in real-life settings, making them relatable to your target audience. Our team at St. Louis Corporate Photographers understands the art of storytelling through imagery.

We excel at creating lifestyle photography that captures the essence of your brand and resonates with your customers. Whether it’s a cozy home setting, an adventurous outdoor scene, or a professional workspace, we have the creativity and skills to bring your vision to life.

4. Event Photography

Corporate events, conferences, trade shows, and gatherings are significant opportunities for your business to shine. Our experienced event photographers are well-versed in capturing the energy, moments, and highlights of your events.

We understand the importance of documentation and marketing. Our event photography services go beyond just taking pictures; we strive to tell the story of your event, making it memorable for your attendees and a powerful tool for your marketing efforts.

5. Food Photography

The food industry relies heavily on visually appealing images to entice customers. Whether you run a restaurant, food delivery service, or food-related business, our food photographers have the expertise to make your dishes look mouthwatering.

We pay meticulous attention to lighting, composition, and styling to showcase your food in the best possible way. Our food photography is sure to make your menu, website, and marketing materials stand out.

6. Architectural and Interior Photography

For real estate companies, hotels, and interior designers, the visual representation of buildings and interiors is critical. Our architectural and interior photographers excel at capturing the beauty and functionality of spaces.

We utilize specialized equipment and techniques to showcase architecture, design, and details effectively. Whether it’s a grand hotel lobby, a cozy living room, or an industrial workspace, we can create stunning images that highlight the unique features of your properties.

7. Commercial Portraits

In addition to corporate headshots, businesses often require portraits of key executives, team members, or spokespersons for branding and marketing purposes. Our portrait photographers are skilled at capturing the essence of individuals and conveying their professionalism and personality.

We work closely with our clients to understand their branding objectives, ensuring that our portraits align with their image and message. Whether it’s a formal executive portrait or a casual team photo, we can tailor our approach to meet your specific needs.

8. Fashion Photography

The fashion industry demands stunning visuals that showcase clothing, accessories, and style. Our fashion photographers have a keen eye for detail and aesthetics, ensuring that your fashion products shine.

We collaborate with fashion brands, retailers, and designers to create captivating images for advertising campaigns, catalogs, e-commerce websites, and more. Whether you’re looking for editorial-style fashion photography or clean product shots, we have the expertise to deliver exceptional results.

9. Automotive Photography

Car manufacturers, dealerships, and automotive-related businesses rely on captivating images to showcase their vehicles. Our automotive photographers have a deep appreciation for cars and a keen understanding of how to make them look their best.

We use advanced techniques and equipment to capture the beauty and details of automobiles. Whether it’s sleek studio shots or dynamic outdoor images, our automotive photography will make your vehicles stand out in the market.

10. Editorial and Advertising Photography

Magazines, newspapers, and advertising agencies often require high-quality editorial and advertising photography for their campaigns. Our photographers at St. Louis Corporate Photographers are well-versed in producing images that meet the specific requirements of editorial and advertising projects.

We collaborate closely with our clients to understand their creative vision and deliver images that align with their storytelling and branding goals. Whether it’s a fashion editorial, a product feature, or an advertising campaign, we have the expertise to bring your ideas to life.

Full-Service Photography and Beyond

At St. Louis Corporate Photographers, our commitment to excellence goes beyond photography. We offer a full-service studio and location photography experience, ensuring that every aspect of your project is handled with care and professionalism. Our services include:

  • Image Editing: Our skilled image editors can enhance and retouch your photos to perfection, ensuring that they meet the highest standards of quality.
  • Video Production: In addition to photography, we offer video production services. Whether you need promotional videos, interviews, or multimedia content, our videographers and producers can bring your ideas to life.
  • Customization: We understand that every business is unique. That’s why we offer customizable photography services tailored to your specific creative needs. Our team works closely with you to understand your goals and deliver results that exceed your expectations.
  • Repurposing: We know the importance of maximizing the value of your productions. Our team can repurpose your photography and video content across various platforms and formats to gain more traction and engagement.
  • Media Expertise: We are well-versed in all file types and styles of media. Whether you need images for print, web, or social media, we have the technical expertise to deliver files that meet your requirements.

As a full-service photo creation company, St. Louis Corporate Photographers has a proven track record of working with numerous businesses and organizations in the St. Louis area to create compelling communication photography. Our experienced photographers, videographers, and producers are dedicated to bringing your vision to life, no matter how complex or unique your project may be.

Contact us today to discuss your photography needs and discover how St. Louis Corporate Photographers can elevate your brand through exceptional visual content. We have the equipment, creative talent, and industry experience to deliver impactful imagery that sets you apart in today’s competitive market.

Don’t miss the opportunity to work with seasoned professionals who understand the power of visual storytelling. Let us help you achieve your business goals through the art of photography and video production.

stlouisphotos@gmail.com

314-913-5626